Peg City Car Co-op named finalist in National Co-op Challenge

Votes could support carshare expansion in Winnipeg!


Peg City Car Co-op has been selected as one of six finalists from Western Canada in The Co-operators National Co-op Contest. It is now up to the public to vote through Facebook to determine the winner. Peg City Car Co-op—the only finalist from Manitoba—is looking to engage the local community to help it earn up to $30,000 in prize money.

As a burgeoning Winnipeg co-op, Peg City has grown over the last year to 108 members and 4 carshare vehicles. Now the local car co-op is looking to expand into the Corydon, Broadway-Assiniboine, West Broadway, Wolseley, West End, Downtown, and Exchange District neighbourhoods. Prize winnings from the National Co-op Challenge would be used to support a marketing campaign to grow membership.

“We are thrilled at being selected as a finalist and hope Manitobans will support a local organization by voting for us in the National Co-op Challenge,” says Liz Dykman, President of Peg City Car Co-op. “We want to be able to bring carsharing to more Winnipeg neighbourhoods.”

The social media-based contest is designed to support small and expanding co-ops during 2012, the International Year of Co-operatives.

Each finalist has produced a short video making their pitch, and voting is open to anyone with a Facebook account, through The Co-operators Facebook page. The three co-ops in each region with the most votes on their video will receive prizes of $30,000, $15,000 and $10,000 from The Co-operators to help them grow their business. A Grand Prize winner will also be drawn from the four regional finalists and will win extra resources to further support their organization.

“As a co-op, we are committed to strengthening the co-op sector. We wanted to do something special during the International Year of Co-operatives to support small Canadian co-ops trying to get to the next level of their development,” said Kathy Bardswick, President and CEO of The Co-operators.

Public voting began October 22 and it’s up to Canada to choose a winner. To view the videos and vote, visit The Co-operators Facebook page before November 21.

Another way people can support the growth of Peg City Car Co-op into new Winnipeg neighbourhoods is to purchase investment shares. The investment shares are available in $100 increments and Manitoba investors are eligible for a 30% personal income tax credit.

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